Globe
& Mail -
March 19, 2008
How a Canadian design firm found happiness in an Indian supermarket aisle
Chris Lund had just about had it with Asia. The chief executive officer
of Toronto retail design firm Perennial Inc. had worked for three years
in China, helping a restaurant chain with the look of its outlets and a
cosmetics company with its packaging. He hadn't made a dime; in fact, he
thinks he probably lost money. His clients' attitude about contractual
obligations was, let's say, flexible.
Then he got a phone call. Nandini Sethuraman, the former marketing head
for IKEA in Canada, had relocated to India. She told him that she liked
Perennial's work for Loblaw stores, one of its leading Canadian clients.
Would he be interested in coming to India to work with Spencer's, a top
grocery chain?...More
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